【狂賀】商耀元、劉瑞芬老師指導學生參加2026「可爾必思」 海報&包裝設計競賽榮獲3件佳作 !
- 作品名稱:青春,就該一起熱血應援!
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創作者:游三慧
- 第四屆「可爾必思」海報&包裝設計競賽 榮獲 「可爾必思 佳作」!
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- Work:Youth Means Cheering Together with Passion!
- Creator: You San-Hui
- Merit Award in the 4th “CALPIS” Poster & Packaging Design Competition!
Receiving this award has made me feel incredibly happy and pleasantly surprised.
My work was designed around the theme of “Cheering for Youth,” using fresh blue tones, dynamic body movements, and energetic visual elements to convey the brand’s refreshing, pure, and vibrant image.
Throughout the design process, I continuously explored how to integrate the product’s characteristics with visual design. Through the use of typography, color, illustration, and composition, I aimed to make the overall work more distinctive, recognizable, and engaging.
This creative experience taught me that good design is not simply about achieving visual appeal; it also needs to clearly communicate the concept and message that the brand wants to convey. Receiving this recognition has given me greater confidence in my design abilities and has become an important motivation for me to continue learning and creating in the future.
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作品名稱:青春的模樣
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創作者:吳雅韋
- 第四屆「可爾必思」海報&包裝設計競賽 榮獲 「可爾必思 佳作」!
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- Work:The Shape of Youth
- Creator:Wu Ya-Wei
- Merit Award in the 4th “CALPIS” Poster & Packaging Design Competition!
創作《青春的模樣》時,我反覆思考著:已經不再是高中生的自己,現在會在哪些時刻需要被應援?而當我們為身邊的人應援時,又會是什麼樣的模樣?因此,我將校園生活作為起點,逐漸延伸至旅行、夢想、挑戰與探索世界的過程,希望呈現青春不只存在於校園,而是在人生持續向前時,那些仍值得期待與被鼓勵的時刻。
在有限的三層橢圓構圖中,如何放入不同的故事,同時兼顧畫面的完整與美感,也是創作過程中最大的挑戰之一。很高興最後完成了一件自己認同、也確實投入許多心力的作品,而這次獲獎,則讓這段創作經歷更加完整,也成為值得珍惜的一份鼓勵。
When participating in the competition, I always approached the creative process with the determination to do my best, while hoping that my work would receive recognition. Although receiving a Merit Award was somewhat different from the goal I had initially hoped to achieve, I am still grateful for this recognition from the organizers and sincerely appreciate the opportunity provided by the organizers and the judging panel for my work to be seen and appreciated.
While creating The Shape of Youth, I repeatedly asked myself: As someone who is no longer a high school student, in what moments do I need encouragement and support? And when we cheer for the people around us, what does that look like? With these questions in mind, I used campus life as the starting point and gradually extended the concept to traveling, pursuing dreams, facing challenges, and exploring the world. Through the work, I hoped to convey that youth does not exist only within the school environment, but also in the moments throughout life when we continue moving forward—moments that are still worth looking forward to and deserve encouragement.
Another major challenge during the creative process was figuring out how to incorporate different stories within the limited three-layer elliptical composition while maintaining visual completeness and aesthetic balance. I am glad that I was ultimately able to complete a work that I genuinely believe in and devoted considerable effort to creating. Receiving this award has made the creative journey feel even more complete and has become a meaningful source of encouragement that I will always cherish.
【獲獎事蹟】[Award Acceptance Statement]
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作品名稱:接住青春
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創作者:程紫芊
- 第四屆「可爾必思」海報&包裝設計競賽 榮獲 「可爾必思 佳作」!
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- Work:Embracing Youth
- Creator:Cheng Tzu-Chien
- Merit Award in the 4th “CALPIS” Poster & Packaging Design Competition!
I am very happy and honored to have my work, “Cheering for Youth!”, recognized in this competition. Starting from the concept of a relay race, I combined the idea of “passing on encouragement” with CALPIS’s refreshing and fluid qualities, using flowing water, a running track, and blue-and-white colors to convey the energy and vitality of youth.
Throughout the creative process, I continuously refined the composition and details while exploring how to incorporate the brand’s distinctive characteristics into my own creative ideas. Receiving this award is an encouraging recognition for me, and it has given me greater confidence to continue exploring different possibilities in design.


